Search Engine Optimization
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site or a webpage (such as a blog) from search engines. The better the ranking, the more prominent and more often it will be displayed for a given set of keywords, or search terms. This improved visibility translates to more site visitors.
SEO is often employed as a marketing strategy to increase a company’s visibility. Through different search approaches, SEO can help start-ups in building a strong web presence.
There are many search engines where the traffic is distributed & SEO helps to attract that traffic towards any site. It increases the prominence of a webpage within the search results in different search engines. It is the most important & never ending process in online business. SEO is not about tricking search engines; it is about creating clean and detailed web pages that can be easily read.
Accrete has an appropriate strategy which must be followed by every entrepreneur or user:
- Keyword Research
- Competitive Intelligence
- Press Release
- Web Analytics
- New Contents
- Link Building
- Engagement, Trust and Community Building
- Ranking and Traffic Analysis
- Conversion Analysis